Colorful Eye Makeup for Mature Eyes That's Subtle & Flattering

7 Materials
20 Minutes

Can I use colored eyeshadow over 50? Of course! This tutorial is about how to do colorful eye makeup for mature eyes in a way that is subtle. Many older women are afraid to use color for fear of their makeup looking too garish. However, using color can be very flattering.

Here, I'll show you how to do colorful eye makeup for older eyes. Not only do my eyes match my clothes now, but they also look bigger, more open, and prettier!

Tools and materials:

  • Eye primer
  • Soft gray powder eye shadow
  • Eggplant or aubergine eyeshadow
  • Charcoal eyeshadow
  • Mascara
  • Lipstick
  • Assorted makeup brushes

I'm using makeup from Look Fabulous Forever, but you could replicate the same techniques with your own makeup.

Applying eye primer to the eyelids

1. Start with primer

Apply eye primer to your eyelids. This helps more mature skin, look firmer and sharper. Dab on the primer and then blend it in with a clean makeup brush.

Applying a light-colored eyeshadow as a base

2. Add eyeshadow

Apply a soft gray eyeshadow to your eyelids. Using a lighter color like this helps bring your eyes forward, as opposed to dark colors which make your eyes appear receded.

Applying an eggplant-colored eyeshadow

Next, apply an eggplant (or aubergine in Britain) color eyeshadow in a narrow band above the soft gray shadow.

I'm using this color because it matches the colors in my earrings and my top. I also suit more cool tones in general, so when I play with color, I keep this in mind.

However, eggplant is a color that works for both cool- and warmed-toned complexions. Anyone can use this color.

Extend this color out a little farther than the gray and then curve it back down over the outer edge of the gray.

Blending the gray and colored eyeshadow

Then, use a clean makeup brush to blend the colors together and remove any sharp edges.

The idea is to leave a light patch on the eyelid, with the darker area on the outside and above. This reshapes the eyes. It's also important to go for matte eyeshadows, as shimmer can emphasize lines and wrinkles.

Applying colored eyeshadow as liner

Use the same eggplant shade with a small new wedge makeup brush and apply it under your eyes along the lash line. If you have sparse lower lashes, as I do, this line will help them look thicker.

Applying a dark eyeshadow to the upper lashes

Use a charcoal-colored shadow on your upper lash line.

I don't like to use super-dark colors on my actual eyelid, as I think they make my eyes look smaller. I just keep it to the upper lash line to make my lashes appear fuller.

Using a gel liner or pencil eyeliner creates a very hard line, which looks great with smooth eyelids. However, now I'm over 60, I don't have smooth eyelids, so I use eyeshadow instead of eyeliner because it's more flattering.

Applying mascara to upper and lower lashes

3. Now the mascara

Finish your eye makeup with mascara on both your upper and lower lashes.

Applying a lipstick in a complementary shade

4. Coordinate your lipstick

Apply a soft plum-colored lipstick to pull the whole look together beautifully!

Colorful eye makeup for mature eyes

Colorful eye makeup for mature eyes tutorial

You don’t have to shy away from color just because you’re more mature. Play with color instead and use your eyeshadow to match your clothes and jewelry.

Try it for yourself, and then leave me a comment to let me know how you liked this tutorial about eye makeup for mature women.

Suggested materials:
  • Eye primer
  • Soft gray powder eyeshadow
  • Eggplant or aubergine eyeshadow
See all materials

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Join the conversation
2 of 3 comments
  • Shuganne Shuganne on Jan 01, 2022

    Eye primer is a must! I'm wondering if you have ever, or still do, use eye liner inside your eyes above the water line? What's your thoughts on that?

  • Charise. Charise. on Jan 03, 2022

    She's very pretty woman.